The commercialization and distribution of personal computers and software beginning in the 1970s, paved the way for the significant advancements in machine learning and artificial intelligence the world is currently experiencing. These algorithmic technologies have rapidly transformed the possibilities of typography, visual communication, and culture, both aesthetically and systematically.
An algorithm is a sequence of instructions or parameters that automate a process to create a generative system. Digital Witness: Algorithmic Spaces for Typography and Language is an exhibition that explores how collaborating with computers through algorithmic thinking and computational processes are influencing typography and language. The work featured in the exhibition highlights how creativity has evolved into a dialogue between humans and machines.
In conjunction with Los Angeles County Museum of Art’s concurrent exhibition, Digital Witness: Revolutions in Design, Photography, and Film, which examines the broader influence of image manipulation tools, this satellite section at the HMCT Gallery focuses on typographical generative processes. It is a space where the artists’ input and interaction with their tools of choice are as integral and unique as the visual output.
The exhibition features the work of Vera Van de Seyp, Martín Azambuja, Andrea Trabucco-Campos, Allison Parrish, Michael Schmitz, and Anne-Dauphine Borione (aka Daytona Mess).
Presented in conjunction with Digital Witness: Revolutions in Design, Photography, and Film, on view at LACMA from November 24, 2024, through July 13, 2025.
Opening Reception
Wednesday, November 13, 5–8 PM
Exhibition Dates
November 14 through April 27
HMCT Gallery
ArtCenter College of Design, South Campus
950 S. Raymond Ave. Pasadena, CA 91105
Free parking is available at parking lot in front of building (Raymond and Glenarm)
Open daily 8 am–10 pm. Admission is free and open to the public.
Digital Witness: Algorithmic Spaces for Typography and Language is organized by HMCT and made possible by the generous support of the Lowell Milken Family Foundation and ArtCenter College of Design.
Image: Artificial Typography by Andrea A. Trabucco-Campos and Martín Azambuja
